Enjoy the seafood you love, today, tomorrow and always.

We're on a mission to end overfishing. Ensure future generations can enjoy the wild seafood we love by choosing certified sustainable seafood with the blue fish label.

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What is sustainable fishing?

Sustainable fishing means leaving enough fish in the ocean, respecting habitats and ensuring people who depend on fishing can maintain their livelihoods.

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Meet the Wild Ones

Our Standards

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Developing our Standards

We review our Standards because management practices and scientific understanding evolve. You can raise an issue or get involved in their development.

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Engage with a fishery assessment

Many people contribute to a fishery assessment, your contribution is valuable and will lead to a better assessment of that fishery.

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The Fisheries Standard Review

Every five years we initiate a review of our Fisheries Standard, addressing issues raised and incorporating new science and management best practice.

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We're in this together

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Sustainable recipes

Chefs and seafood lovers from around the world share quick and tasty ways of cooking MSC certified seafood.

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Real life stories

The best way to understand the impact of the MSC program is through those involved. Read about the passionate people taking care of our oceans.

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The MSC and the UN Sustainable Development Goals

Data from the MSC is used by the UN Environment Programme to track progress towards international goals to end overfishing and protect biodiversity.

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